Why E-commerce Mobile App is a better option than Online Selling Website?

Why E-commerce Mobile App is a better option than Online Selling Website

To engage target audience and live in heart of the audience, an E-commerce business is the perfect approach. Nowadays, to achieve such a dream, E-commerce brands are shifting to E-commerce mobile apps. Certainly, this will reach the desired results surely, in addition to global brand promotion.

In this blog we will discuss why we should switch from online selling stores to mobile e-commerce apps, major parameters included by Mobile App Development Company, advantages of E-commerce apps, and many more. So, let’s begin.

Why Mobile Commerce in 2021?

Well, first let’s discuss the statistics offering a reason to incline towards mobile apps. The following statistics let us focus on the fact that in the latest scenario, the mobile commerce segment is gaining a huge momentum. It is engaging both the users and businesses to switch onto the mobile domain for enjoying plenty of benefits.

• About 59% of consumers prefer shopping through smartphones.

• iOS attracts more conversions than Android OS.
• In 2020, worldwide over 1B mobile users applied coupons for shopping purposes.
• By the end of 2020, the total of $2.3 trillion mobile transactions were recorded.
• By the end of 2021, the mobile revenue is anticipated to touch $3.56 trillion.
• By this year, 2021, the mobile wallet is expected to hit $5.3 trillion.

How to Switch to Mobile Commerce App?

When E-commerce app development is done, it should be well-prepared for testing and should eliminate negligible bugs. In such a case, the E-commerce website database need to be switched as well.

1. Select Platform

When it’s the matter to build a mobile application out of a website made from one of the platforms, then selecting the right one is important. Hence, it is important to recognize the best platform when planning to switch E-commerce website development to app development.

2. Compatible Look & Feel

When building on the current E-commerce website having huge user base, it would be a perfect move if we integrate a simple look all across the whole mobile apps system. This will definitely hold on the desired look and feel all over the board. The view of the app should mirror the website for desired user engagement.

3. API Development

A software CMS, makes it simple to build websites. One of such CMS, Magento is known for its features and simple website development process. After all, different software components, including web server, platform, front-end, and database belong to the same system. There remains no security threats because all the components are addressed by the same party. Though, the same is not present with mobile apps. In the case of an application, to exchange information along with the database, it is attained using API.

4. API Integration
To improve the mobile app efficiency, robust API integration is imperative. The view has the capability to append increased details regarding the product. There lies static data that adheres to the page and the next, the dynamic data, it’s grabbed by the API directly from the server.

5. Testing
A mobile app is passed through the testing phase for its features & functionality check. Such steps should perform smoothly and ensure the surety from a team of quality analysts that the app works as per the standard quality parameter. A professional tester from the testing team runs an app like a user to identify any bug.

6. Deployment
Once the mobile app passes the testing phase in a successful manner, it’s next uploaded for distribution on an Application Store. In general, there are different app marketplace, Google Play Store and Apple App Store. Although, there are multiple 3rd party app stores in this digital world.

Advantages of Mobile Commerce App

1. Boost User Engagement
Mobile app provides a better layout and design to display the product catalog. Having the right product placement, users find it simple to browse and buy products.

2. Engaging Interaction

A website lacks a natural interaction with your users. But a mobile app’s layout, theme and navigation is far superior at providing intuitive user interaction.

3. High-Level Personalization

With a mobile app, it is simple to provide a high level & personalized shopping that too in real time. Regular users enjoy additional perks of using the app.

4. Complete Support

A mobile app is better in terms of comprehensive support. From customer queries and instructions to track order, a Magento Development Services offers more to both users & brands.

5. Offline Mode

A mobile app has the feature to operate offline too and can grant access to customer to perform certain tasks. This is not present in a responsive website as it depends on internet connection.

6. Easy Native Functionality

An application is capable to make use of the native features, including camera, as well as mic. This improve the functionality and provide user with a streamlined experience.

Frequently Asked Questions

1. Is it better to use an app or the website?

Analysis shows that the applications are more popular than equivalent websites, as they’re more convenient. Mobile apps provide better user experiences, load content faster, and are easier to use. Besides, unlike websites, apps have push notifications.

2. What is the difference between mobile app and website?

The obvious characteristic that distinguishes a mobile website from a standard website is the fact that it is designed for the smaller handheld display and touch-screen interface. Apps are actual applications that are downloaded and installed on your mobile device, rather than being rendered within a browser.

3. Are mobile apps more secure than websites?

Online banking is less secure than a bank’s mobile app. Some banks integrate multi-factor authentication on their mobile apps don’t provide the same capability on their websites. Well-designed mobile apps don’t store any data, and you’re less likely to hear about a virus on a smartphone.

Wrapping Up:

Creating an E-commerce mobile app for an E-commerce brand is not that tough as we usually think. For smooth development of an E-commerce app for an online selling website is to choose a reputed app development company like OrangeMantratech having all the essential resources for the development work. The company goes ahead of just coding and dedicates keenly towards the business logic, marketing, and mobile app design.

Build an Engaging Magento E-commerce Mobile App for Your Brand

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